22 December 2021 No Comments by The Northern Standard

Public response could mean €5 million boost for local economy says MD

Sales of the Monaghan Town Voucher have exceeded €1.1 million for 2021, Monday’s meeting of the Monaghan Municipal District was told, with sales in November alone reaching €732,900. MD members interpreted the remarkable level of support for the scheme in the past 12 months as evidence that the “stay local, shop local” mantra being promulgated by the local authority and business support groups in Monaghan had struck a resonant chord with the local community.

Citing statistical analysis that suggested that every €1 spent locally was worth an additional €4 to the local economy, Municipal District Cathaoirleach David Maxwell said that the scheme could have generated €5 million for the town and its surrounds over the past 12 months. But, while sales of the voucher are conspicuously healthy, there is still a significant discrepancy between voucher purchases and their redemption. While figures presented to Monday’s meeting showed that €36,270 had been spent in vouchers in November, and €69,730 this year, there was a renewed appeal for voucher-holders to cash them in, particularly during the crucial pre-Christmas…

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